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Okay...you are trying to land an account with a new customer and your first meeting is tomorrow. What do you wear? Tattered jeans and old running shoes? Of course not! You wear clothes that accurately reflect the professionalism of you and your busi...
Web Development development customers impression wantSince the early days of marketing, postcards have been used as an inexpensive way of sending a short message to customers. As businesses and technology improves, though, so does marketing. Many flashy and high-grade digital marketing materials have...
Marketing marketing customers card digital postcard manyWhat sets direct marketing apart from mass marketing and image based advertising is the one-on-one customer relationship that is the foundation of this marketing approach a.k.a. relationship marketing. So it doesn't start or stop with a sale wh...
Marketing marketing purchase customer willA Little Mistake That Is Costing BusinessesMillions Of Dollars Per Year The majority of businesses operate in highly competitive markets. What a customer can buy at your business, they most likely can buy at 101 other businesses.Perhaps an example wi...
Marketing marketing customer desktop point business anotherThe Power of Customer TestimonialsBeing in business is all about developing some level of trust with customers. In order to sell a product or service, there must exist a small amount of trust or theres no way in this world anyone would hand over thei...
Business And Finance business finance customer lawnLoyalty Cards Systems – Beware, Some Should Be Avoided by: Jeff Walters Recently, I discussed a loyalty card system with a vendor who was selling quite a number of his systems to restaurants. I was shocked to discover the lack of detailed info...
Marketing marketing meal restaurant card data customerGetting Back to Basics: A Customer Service Tale by: Joy Fisher-Sykes One hot summer day my daughter and I ventured to our local craft store with one mission in mind – purchase velvet covered coloring panels called fuzzy boards. Little did we k...
Business And Finance business finance cashier customers coupon customer basicI Want My Money Back by: Denise O'BerryNo matter what you do, there will come a time when a customer will ask for a refund for some reason or another. Do you give it to them? That depends. If you have an unconditional money back guarantee, ...
Business And Finance business finance time customer refund worthIs customer service a lost art? Before you answer that question, take a moment and think about the last few times you have gone shopping or out to dinner. Okay, now that you have really thought about it, is your answer any different?Why is it that wh...
Business And Finance business finance customer service alwaysCaring for Your Customers by: Terri Seymour You probably think I am going to say something like, "The customer is always right." Right?? Wrong. I have many philosophies when dealing with customers, but I definitely do not believe that the custo...
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