7,171 articles on "marketing"

Expert Advice for Start-up Businesses

Who do you go to when you have a heart problem? A first-year med student? No, you go to a professional doctor. It amazes me how many new entrepreneurs look to other “newbies” like themselves for advice.I have compiled a few tidbits of advice that...

Marketing  marketing business start people customers
Successful Pay Per Click Ad Copy

Successful Pay Per Click Ad Copy by: Christoph Puetz Writing outstanding ad copy for pay-per-click advertising campaigns is critical if a webmaster wants to be successful. Why waste money on clicks from people who aren't going to buy what a...

Marketing  marketing webmaster advertising landing
Industrial Video Marketing Strategies - Part I

More smart industrial marketers are recognizing the power of online video marketing. The benefits are numerous, not the least of which is a significant leap for your website in terms of SEO. What use to be a marketing tool reserved for the BtoC space...

Marketing  marketing video goals industrial
How to Improve Efficiency When Marketing Online

For any entrepreneur working on the internet it is vitally important to continually make strides to improve efficiency of effort. Most successful online businesses can attribute their accomplishments towards their ability to increase their own work e...

Marketing  marketing online efficiency time
Economic Benefits Of Print Marketing

Have you ever questioned the benefits of marketing to businesses and to you personally? Marketing bridges the gap between you and the maker or seller of an item. In doing so, it helps make products more useful because you are able to purchase them wh...

Marketing  marketing products helps value product useful
Why Are Postcards The Best Marketing Option?

Let us say you have a new product to launch and a new target market. Your greatest fear would be how to target your market effectively and how to ensure your marketing campaign becomes successful. The cost of marketing these days is not something to...

Marketing  marketing post cards market budget cost target
Repetition is the Key to Brand Development

Online brand development starts with the decision of what is the most appropriate identity for you and/or your business. The next most logical step is to establish how to brand the identity you have chosen in a way that is effective and in alignment ...

Marketing  marketing branding brand identity will
Business Card Design Gaffes to Avoid

They are portable, versatile, and affordable, yet 90% of business cards in circulation today end up in trash bins not long after they are handed out. Such a waste of money and effort. So, as a prudent and resourceful person, how do you create a uniqu...

Marketing  marketing business card cards unique
Product Management Productivity Tip #3: Master Meetings

How to Reduce Time in Meetings Few things can boost your productivity more than cutting down on the amount of time you spend in meetings. If you want to buy yourself a few extra minutes (or hours) each day to work on important priorities this is an ...

Marketing  marketing minutes time meetings less
Open Your Eyes To Poster Marketing

Let me open your eyes to the marketing benefits of custom posters. If you have not invested in custom poster printing for business all these years, then it might be time to learn why many businesses great or small still use them for a variety of mark...

Marketing  marketing poster posters color will