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Don’t Put All Of Your Eggs Into One Basket by: Sandi Moses I vaguely remember a particular story from my childhood. It had something to do with transporting eggs to market. The main character, a little girl who thought she knew more than she r...
Marketing marketing eggs thereYour Book and a Great Website by: Dr. Jamie Fettig One of the most overlooked and easiest ways to get your book into the hands of the people you wrote it for, is having a great website. Build a great Website. I can't state this often enoug...
Marketing marketing book contact beforeHow to Create a Media Frenzy for Your Book by: Dr. Jamie Fettig Learn to use the media to create free exposure for yourself and to sell your books. And most importantly, how to be a great guest once you get on the air. Prepare talking points bef...
Marketing marketing book press media radio aboutMake More Money with Marketing Metrics by: Jeremy Cohen Do you measure the results of your marketing tactcis? You should. Knowing which marketing endeavors pay dividends will save you time, money and effort by allowing you to focus your marketin...
Marketing marketing campaign results willDirect Mail – Don’t Assume, Just Test and Track by: Joy Gendusa Where to Start: Most novice marketers have definite fixed ideas about direct mail that are way off base - most often in the area of what to spend and how much to do. You should ...
Marketing marketing postcards theyColor postcards are considers one of the best means of advertising for business world. When displaying a business's information on color postcards, pretty sure will grab people's attention. And able to convince many patrons to engaged in yo...
Marketing marketing color postcard postcards business aboutThe Internet has always been home to the weird and thewonderful, but in the past few weeks I've discovered some strangenew phenomena that left me slightly perplexed.Going online a couple of weeks ago I came across an animatedmouse on a motorbike...
Marketing marketing internet users online rich fromIs That My Butt?By Jeff NeilIs that my butt? Now that's an interesting question. But to be perfectly honest I'm not concerned with my butt. Not your butt. Not any one's butt.But...It sure got your attention. Just like it got mine. And ...
Marketing marketing people headlinesHow many times a day have you seen the same ad? If you are like me, you hit the delete key and go on. The product or service may be outstanding, but you need to get your ad read first to be successful. Many affiliate programs give you ads to run. The...
Marketing marketing headline people wordsIncorporate Humor in Your Next Speech by: Stephen D. Boyd Some speakers say, “I could never use humor in my speech; I just don’t feel comfortable with it.” I believe that anyone can use humor and that it is a valuable tool in speaking. App...
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