7,171 articles on "marketing"

10 Mistakes That Reduce Profitability

10 Mistakes That Reduce Profitability by: Dr. Rachna D. JainIn my professional experience as a sales and marketing coach/consultant, I've had the opportunity to work with a number of small business owners on various issues related to sales ...

Business And Finance  business finance time marketing mistake
Are You Convinced You Are In The Right Business!

Are You Convinced? You Are In The Right Business!By Chris Desouza, Editor – Income Solutions - HBII started my own online business in 1998. I was convinced of its value. I was convinced that this is the right thing for me to do, as it was one of th...

Marketing  marketing brand business productout service name
Marketing In A Virtual World

Marketing In A Virtual World by: Steven Van Yoder Before the Internet, small business owners like yourself were usually limited to a local market -resorting to expensive advertising and brochures, direct mail, cold-calling, networking at the loc...

Marketing  marketing business online internet virtual articles
What Do Your Ads Say?

What Do Your Ads Say? by: BIG Mike McDaniel Make a list of everything you think should be included at one time or another, in one of your ad, be it radio, newspaper or Little Jimmie's class play program. Everything. Experience, staff, faci...

Marketing  marketing benefits time benefit list
Increase Your Google AdWords CTR

Want to increase your AdWords CTR (click through rate) and drive more traffic to your site? My favorite AdWords feature is the ability to run multiple ad campaigns simultaneously and compare instantly updated data side by side. Let's say, you ha...

Marketing  marketing data adwords which
Traditional Advertising Can Not Work, Find out what's happening.

Why traditional advertising does not work. How effective advertising will work. We study why adverting works and does not work. There are fundamental reasons why today's advertising does not work. We help you understand what is happening in the ...

Marketing  marketing advertising effective work traditional advertise
10 Illuminating Ways To Charge-Up Your Orders!

1. Use plenty of examples in your ad copy. This willallow your whole target audience to understand yourpitch completely.2. Gain extra credibility by using terms your readersmay not understand, but can follow by explaining themin simple terms. This wi...

Marketing  marketing product readers start
Ego-less Selling The Greatest Advertising Secret Ever Revealed!

Recently I sat on a plane from Phoenix to Austin. I decided tokill some of the two hour flight by flipping through the onlinemagazines and catalog. You've seen them. They are always stuffedin the pocket right before your knees. But what you may ...

Marketing  marketing headline read full
Copywriting Makeover: Making An Emotional Connection - Part 2 of 2

Copywriting Makeover: Making An Emotional Connection - Part 2 of 2 by: Karon ThackstonIn part one of this article series we began looking at the Cruise Vacation Center site: a travel site whose copy was sorely lacking in emotional appeal and vis...

Marketing  marketing vacation cruise online
50% of Yellow Page Directory Users are Looking for Just One Thing

50% of Yellow Page Directory Users are Looking for Just One Thing by: Dr. Lynella GrantDirectory Users Seek Information about Location First People who open the Yellow Pages already have a desire to buy. That sets it apart from all other adverti...

Marketing  marketing business directory location