7,171 articles on "marketing"

Before Launching Your SEO Campaign

One of the most important aspects of a search engine optimization campaign is also one of the most overlooked – preparation! As I’m always explaining to my SEO101 students, there are some important steps to take in advance of launching your campa...

Marketing  marketing search campaign need
Develop An Online Marketing Strategy To Maximise All Of Your Marketing Activities

Developing an online marketing strategy is essential before you do any marketing or promotion of your business. Without a strategy it's like stabbing around in the dark, not knowing what you want to achieve. You risk your marketing becoming unfo...

Marketing  marketing strategy tactics business
Mission Position

Ahh, the mission statement. For some companies it simply describes their purpose for existing. For others it permeates the overall culture of the company. Some see its value, while others neglect to give it even a passing thought. Whatever your posit...

Marketing  marketing mission statement companies business service
The Art of Endorsement

Remember the old time circus announcer who would shout at all oncomers, "Step Right Up..."? Well things haven't changed a whole lot since then. Today, every time you open your email, someone is telling you the very same thing..."Step Right Up an...

Marketing  marketing endorsement people product about
Are You Throwing Away HOT Prospects

Targeted prospects are coming to you each and everyday, but from a very unlikely place. You probably do not recognize these potential customers /subscribers. You are most likely dismissing these targeted prospects as an annoyance. They cost you NOTHI...

Marketing  marketing offer email offers prospects
Are You A Marketing Octopus or A Marketing Worm

One of the greatest challenges to effectively marketing a business is determining which marketing method is best suited for your business.Most people look at what their competitors are doing to market their businesses and then simply imitate that, wh...

Marketing  marketing competitors business
Do You Judge A Book By Its Cover!

By Andrew EatonThe difference between having an ultra-attractive e-book cover and an average one can be the difference between an e-book with five downloads, or an e-book with five thousand downloads. Distinctive and professional e-book covers are pr...

Marketing  marketing create ecovers book ecover professional people
When Not to Publish Content in an eBook

Some types of content are not good candidates for ebook distribution. To market an eBook successfully there must be a benefit to the user. Putting a novel for example, into an eBook does not necessarily guarantee its success. Just because a reader ne...

Marketing  marketing ebook computer read screen
Plan Your Work...Work Your Plan.

Get Started. Start with a simple list of questions appropriate to any type of ad or campaign to give you the flexibility to generate and expand on ideas. What's going on in the market? Anything special happening with the consumer side? Who are y...

Marketing  marketing plan project review
Catch More Clients Using Strategic Networking

Is networking helping you bring in the new clients you want? If you are like most independent professionals and small business owners, you put hard work into getting your name out there and distribute your business card wherever you go. You may even ...

Marketing  marketing business contact people