7,171 articles on "marketing"

They Just Don't Get It!

Does this sound familiar to you? Your friend asks you, "What have you been up to?" You say, " I'm into Internet marketing." "What's that?" You then proceed to tell them how you market a product on the Internet. You tell them about headlines...

Marketing  marketing iaposm internet iaposve
Branding on the Web is like Mining for Fools Gold

I am sick and tired of marketing geeks touting the beauty of branding, brand building and just spouting branding in any context, especially when the term is used with "internet" or "web" or "digital!"You can't have a conversation today for more ...

Marketing  marketing branding campaign brand
You Have To Know When To Fold Them!

There are plenty of articles and reports online about thepower of following up on your leads.But there's another side to the art of marketing and promotion that's just as important, maybe even more important.In the words of Kenny Rogers "Yo...

Marketing  marketing right times youaposve
Doing What's Required To Succeed

This is an area in which I believe most people miss theiropportunity for achieving success.Your first requirement should be in identifying your passion.There a saying which goes: "the gifts and callings make room forthemself". The same is true with y...

Marketing  marketing passion golf they
Political Selling 101

Note: To see the charts in this article, view it on www.HowWinnersSell.comMost people who have been selling for even a short period of time understand that some level of corporate politics is present in every organization into which they sell. As sal...

Marketing  marketing influence people personal
e-Marketing Strategy: 7 Dimensions to Consider (the e-Marketing Mix)

e-Marketing Strategy: 7 Dimensions to Consider (the e-Marketing Mix) by: Otilia Otlacan What is e-Marketing? e-Marketing is still quite a controversial subject to talk about, since no one succeeded to unify the various theories around it; howeve...

Marketing  marketing functions internet from
Your Platform...and Why it Can Make or Break Your Business

Your Platform...and Why it Can Make or Break Your Business by: Suzanne Falter-Barns Your mission, if you choose to accept it, is to take your work into the world and share it with others. But unless you can reach those all-important others, your...

Marketing  marketing platform media work
The Viability of Blogging to a Niche Market

The Viability of Blogging to a Niche Market by: Mal Keenan Niche marketing is an old and very successful marketing strategy whereby a company focuses on marketing and selling to a clearly defined segment of potential consumers. The company earns...

Online Business  online business marketing users blog niche
Direct Marketing Overlooked, Underappreciated and Unstoppable

As business leaders and professionals, we all know by now that the success of an organization is driven by one thing: whether or not people choose to buy what you've got to sell. According to a recent survey involving U.S. senior executives, mar...

Marketing  marketing direct email customers business
local Advertising On the Internet

local Advertising On the Internet by: David Bell If you're a small business exclusively serving a local market, you probably think the Internet has little to offer for your local advertising needs. While search engine advertising has been...

Marketing  marketing advertising local search businesses site