169 articles on "perception"

Power Your Profits With Price And Perception

People don't always buy based on the lowest price, but they do like to feel they're getting a good deal. If your aim is to give your customers value for their money... then your asking PRICE should represent the VALUE customers place on you...

Marketing  marketing price value customer product perception
Managers and PR: One Thing Is Clear

Managers and PR: One Thing Is Clear by: Robert A. Kelly As a business, non-profit or association manager, you have a clear choice when you set up your public relations. Arrange your resources to generate a variety of product and service plugs on...

Business And Finance  business finance perception public audience relations
Managers Why Not PR Like This

Please feel free to publish this article and resource box in your ezine, newsletter, offline publication or website. A copy would be appreciated at bobkelly@TNI.net. Word count is 945 including guidelines and resource box. Robert A. Kelly © 2004...

Business And Finance  business finance perception public relations audience behaviors
PR: Behavior Modification Specialist

PR: Behavior Modification Specialist by: Robert A. Kelly While awaiting economic recovery, business needs to attract the attention of its most important external audiences in a more targeted and focused way. Primarily to impact the perceptions o...

Business And Finance  business finance perceptions organization each
Do You Have an Exclusive Market Segment

Please feel free to publish this article and resource box in your ezine, newsletter, offline publication or website. A copy would be appreciated at bobkelly@TNI.net. Word count is 1110 including guidelines and resource box. Robert A. Kelly © 200...

Business And Finance  business finance perception behaviors people
Don't Put Up With Junk PR

Please feel free to publish this article and resource box in your ezine, newsletter, offline publication or website. A copy would be appreciated at bobkelly@TNI.net. Word count is 840 including guidelines and resource box. Robert A. Kelly © 2003...

Business And Finance  business finance message audience perception change
What's Important About PR?

What's Important About PR? by: Robert A. Kelly Quite a bit, actually. Public relations helps business, non-profit and association managers achieve their managerial objectives with results like these. New proposals for strategic alliances an...

Business And Finance  business finance perception relations behaviors
Managers: Why PR is SO Key

Managers: Why PR is SO Key by: Robert A. KellyWhen outside audiences important to your operation do not understand what you are all about or, worse, harbor misconceptions, inaccuracies, untruths and false assumptions about you, you are likely to...

Business And Finance  business finance perception audience behaviors public
How About MANAGING Your Own PR?

How About MANAGING Your Own PR? by: Robert A. Kelly Please feel free to publish this article and resource box in your ezine, newsletter, offline publication or website. A copy would be appreciated at bobkelly@TNI.net. Word count is 995 including...

Business And Finance  business finance public perception relations audience target
Is This the PR You Thought You Were Getting

You know, where you do something positive about the behaviors of those outside audiences that MOST affect your organization? And where you do so by persuading those important external folks to your way of thinking, then move them to take actions that...

Business And Finance  business finance perception relations people behaviors