169 articles on "perception"

Know What Matters Most About PR?

Know What Matters Most About PR? by: Robert A. Kelly When, as a business, non-profit or association manager, you are able to persuade your key external stakeholders to your way of thinking, then move them to take actions that lead to your depart...

Business And Finance  business finance people perception audience target about
Want This Kind of PR

Please feel free to publish this article and resource box in your ezine, newsletter, offline publication or website. A copy would be appreciated at bobkelly@TNI.net. Word count is 960 including guidelines and resource box. Robert A. Kelly © 2004...

Business And Finance  business finance perception relations audience must
A Great Way to Do PR

A Great Way to Do PR by: Robert A. Kelly As a business, non-profit or association manager trying to get a bang for your PR buck, you could pretty much concentrate on simple print and broadcast mentions or, for that matter, the whole basket of ta...

Business And Finance  business finance perception relations public audience they
Not Getting the PR Results You Want?

Not Getting the PR Results You Want? by: Robert A. Kelly The reason might be this simple: as a business, non-profit or association manager, you’re too focused on communi- cations tactics and not on a workable blueprint for dealing with those i...

Business And Finance  business finance perception audience relations public behaviors
PR: How Sweet It Is!

PR: How Sweet It Is! by: Robert A. Kelly Please feel free to publish this article and resource box in your ezine, newsletter, offline publication or website. A copy would be appreciated at bobkelly@TNI.net. Net word count is 800 including guidel...

Business And Finance  business finance relations public perceptions message about
How PR Helps Fiercely Competitive Managers

How PR Helps Fiercely Competitive Managers by: Robert A. Kelly Fiercely combative business, non-profit and association managers use every PR weapon they can lay their hands on. Which means they employ strategic, rapid-fire print and broadcast ta...

Business And Finance  business finance perception public
Get Outsiders on Your Side

Get Outsiders on Your Side by: Robert A. Kelly Especially good advice for business, non-profit and association managers whose job success depends in large part on the behaviors of their key external audiences. I refer to behaviors like inquirie...

Business And Finance  business finance target perception public relations audience
This is the Power of PR

This is the Power of PR by: Robert A. Kelly The power of public relations is its ability to alter individual perception, resulting in changed behaviors that lead directly to your organization’s success. Its power really lies in doing somethin...

Business And Finance  business finance perception behaviors relations public when
Managers: Are You PR-Fit?

Managers: Are You PR-Fit? by: Robert A. Kelly Can you honestly say that your business, non-profit or association’s key outside audiences behave in ways that help lead to your success on-the-job? Or, have you pretty much ignored the reality th...

Business And Finance  business finance public relations audience target perception message
PR Focus on What Matters!

Please feel free to publish this article and resource box in your ezine, newsletter, offline publication or website. A copy would be appreciated at bobkelly@TNI.net. Word count is 1025 including guidelines and resource box. Robert A. Kelly © 200...

Business And Finance  business finance perception relations public outside