169 articles on "perception"

Why Do You Want PR?

Why Do You Want PR? by: Robert A. Kelly To get someone’s name in the newspaper or a product mention on a radio talk show? If that’s all you expect, fine. But that response tells me that, as a business, non-profit or association manager, you...

Business And Finance  business finance perception audience people target
PR Focus on What Matters!

Please feel free to publish this article and resource box in your ezine, newsletter, offline publication or website. A copy would be appreciated at bobkelly@TNI.net. Word count is 1025 including guidelines and resource box. Robert A. Kelly © 200...

Business And Finance  business finance perception relations public outside
Does the PR Blueprint Work

Please feel free to publish this article and resource box in your ezine, newsletter, offline publication or website. A copy would be appreciated at bobkelly@TNI.net. Word count is 1075 including guidelines and resource box. Robert A. Kelly © 200...

Business And Finance  business finance relations public perception target audience goal
Want PR's Full Value

Please feel free to publish this article and resource box in your ezine, newsletter, offline publication or website. A copy would be appreciated at bobkelly@TNI.net. Word count is 860 including guidelines and resource box. Robert A. Kelly © 2003...

Business And Finance  business finance audience relations public target perception
This is the Power of PR

This is the Power of PR by: Robert A. Kelly The power of public relations is its ability to alter individual perception, resulting in changed behaviors that lead directly to your organization’s success. Its power really lies in doing somethin...

Business And Finance  business finance perception behaviors relations public when
PR: A Potent Force for Success

PR: A Potent Force for Success by: Robert A. Kelly What’s REALLY potent for a business, non-profit or association manager is public relations’ ability to alter individual perception leading to changed behaviors. And then, to persuade those k...

Business And Finance  business finance perception relations behaviors public audience
How PR Helps Fiercely Competitive Managers

How PR Helps Fiercely Competitive Managers by: Robert A. Kelly Fiercely combative business, non-profit and association managers use every PR weapon they can lay their hands on. Which means they employ strategic, rapid-fire print and broadcast ta...

Business And Finance  business finance perception public
Don't Use PR...

Please feel free to publish this article and resource box in your ezine, newsletter, offline publication or website. A copy would be appreciated at bobkelly@TNI.net. Word count is 825 including guidelines and resource box. Robert A. Kelly © 2003...

Business And Finance  business finance message audience perceptions perception
When Managers Play the PR Card

When Managers Play the PR Card by: Robert A. Kelly The payoff for business, non-profit or association managers can be a real assist towards meeting their department, division or subsidiary objectives. Playing that public relations card means th...

Business And Finance  business finance perception behaviors message members
PR and the Small Matter of Results

PR and the Small Matter of Results by: Robert A. Kelly As a business, non-profit and association manager, how satisfied are you when the public relations people assigned to your unit spend the bulk of their time on someone’s favorite special e...

Business And Finance  business finance perception public relations behaviors audience