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If you publish an e-mail newsletter, or "e-zine," it'simportant to realize that it WON'T attract and keepsubscribers without offering practical content. If youonly drone on about how wonderful you and yourservices are, your readers won&apos...
Marketing marketing article readers zine“The 9 WORST Internet Marketing MistakesAnd How to Avoid Them Like the Plague!”© Copyright 2003 by Talbert Williams – www.leadsandtraffic.com Have you ever wondered how can you possibly figure out how to market your Internet business when ...
Marketing marketing business mistake internet makeYou've taken your business to the Internet, developeda web site that SELLS and you've automated your salesprocess. So, where is all of the traffic? How come yourhit counter isn't going through the roof, and where arethe sales?Now, it&a...
Marketing marketing business offline advertisingWhich email are you more likely to read: one withyour name on it or one without? Chances are, youwill choose the former. Well, you are not alone.Statistics have shown that people are more thantwice as likely to open and read an email that ispersonall...
Marketing marketing email names themDo you want to know the secret of getting thousands of visitors to your web site? Think about it for a minute. If you could get thousands of people to your web site, you could sell more of your products or services. You would be making more money fro...
Marketing marketing visitors people postcardsAs business leaders and professionals, we all know by now that the success of an organization is driven by one thing: whether or not people choose to buy what you've got to sell. According to a recent survey involving U.S. senior executives, mar...
Marketing marketing direct email customers businessFeatures vs. Benefits vs. End Results by: Karon Thackston If you've been in the copywriting realm for very long at all, you've heard the phrase "features vs. benefits." It's a fundamental copywriting principle and driving force be...
Marketing marketing phone features results baseDo you remember that fable – one of Aesop’s, maybe – about the Emperor who wore no clothes, and the nice young man that paid the ultimate price for audaciously pointing that out?Now, let’s fast-forward a few millennia, and recast this fable i...
Marketing marketing training theyAikido and The Art of Selling by: Ari Galper Imagine being in a crowded concert or bar. All of a sudden, a fight breaks out between two men who've had too much to drink. You happen to be a few steps away, and the next thing you know, one of...
Marketing marketing youaposre resistance themIf there is one ancient marketing media that would help you generate traffic and sales from your modern-day website that would be postcards. These cards are not new or exciting, but they are deeply-rooted in our marketing history. For decades, they h...
Marketing marketing prospects cards when